Original post: www.thecreativedots.com Yesterday we celebrated with success the second edition of Meet the Expert, a series of events designed with the Event Canvas Methodology and organized by the Creative dots for our community of Event Designers and tCd fans, eager...
a snowy March 6th 2006 - faculty of IDE at DUT 13 years ago [March 6th 2006], i drove down to the faculty of Industrial Design Engineering at DUT, set up my working prototype in the van Grinten Hall and held my final thesis talk about LAGOM (an interactive music...
Blockpost on www.edco.global by Ruud Janssen: Rinse, wash, repeat. The stale formula of most events. Well not for this one! “We’re not here to play the game, we’re here to change it!” Here is what you missed if you were not one of the 300 participants to the Game...
In 2018 I have been taking along my trusty Theta V everywhere I went with the intent to share so 360 experiences. When gathering moments like that, i have learned to make it a point not to just show it point blank. Like any memorable moment, you need to be...
The Event Design Collective, EDCo for short, is growing somewhere in BETWEEN steady and exponentially...;). This year we have successfully partnered with 3 new licensees who head up their countries as regional directors! Holland, Italy and France now all have great...
As part of the creation of a special Collaborative SPELL, the attendees of the TRANSFORMATION version of the College of extraordinary Experiences were experiencing first hand how they would create a comfortable spiral. Great process, made happen by everybody who...
Last summer I was invited to come to a conference about GOSSIP. The meeting was a bit peculiar. The host was ORONA (a elevate and stairway manufacturer) and their choice of venue was their traditional English PUB. This easily made the top 3 list of most interesting...
Yesterday evening I had the privilege to share my "CLEAR" story about Visualization (as the mother of all DESIGN TOOLS) with the very attentive and driven group of ladies of the LIONS of Wassenaar. After some priming on my part we got right down to the activity of the...
Komkommerkolom geschreven voor www.events.nl : Marga Groot Zwaaftink van Commgres en nieuw lid van het EventDesignCollective gaf in een eerdere komkommer kolom al aan dat ze ging leren tekenen tijdens dit zomerreces. Vandaar in deze komkommer kolom mijn belangrijkste...
A while back I met a guy in a castle who was quite possibly the most loud and articulate person I have met in the last couple of years. This man, who by the way can quote complete “Shakespearean sonnet’s without one drop of lubricating spirits, has recently finished writing his book about ENGAGEMENT. The SHAPES or thinking frameworks in his book have been cultivated over a period of 15 years. Check it out here.
The book shares a clear outline for different ways you can ENGAGE and build enduring relationships with people. These “Shapes of Engagement” help you to consciously designing & stage experiences, make smart choices with well thought out connective principles and make you aware of interpersonal boundaries to truly engage with others. All seen from the eyes of a man who has reinvented his own purpose… moving from local church minister to international business consultant.
Reading this book inspired me to rename what I do for a living. It became very clear to me that the work i do is rooted in the intent to ENGAGE. The visuals I make need to facilitate dialogue or challenge the norm. By making past present and future VISIBLE you ignite a connected conversation. This means that by designing the way you ENGAGE through a VISUAL LANDSCAPE you empower all participants to look across boundaries, spot energy or even see missed opportunities. All because the ENGAGE through a shared visual story.
This shift in focus translates to me being an engineer of VISUAL engagement.
The great thing about (finally) articulating what you do is that once it is out in the open, you need to define what is good and what is bad about the VISUALS or no… the ENGAGEMENTS that I create. Redefining my focus leads to a better frame to judge my self by. Where before I was looking at the drawing or presentation I now look at what the effects are of all my visual efforts on the way that people engage others? Suddenly a drawing is not the end result anymore. My success can now only truly be measured by a system that can gauge the way people react to an engineered visual and how that visual engagement drives interaction and eventually decision!
So thank you Scott Gould… for introducing me to your Shapes and inspiring me to start saying : I am a Visual Engagement Engineer!