At the end of 2017 I reconnected with an old client. After about 15 years of development in the Dairy Industry, he was ready to start writing a book about it all. The cool thing is that at the time I helped him to make his views on Precision Livestock Farming more clear and presentable. Now after all this time his views have all found fertile ground in the whole dairy industry and an introduction to Smart Dairy Farming was born!
Kees Lokhorst invited me to help him to make all of his thinking more engaging. For both the act of reading as for the more practical side of teaching in the classroom and online. It has been great to make this visions come to life and translating years of experience into a clear instruction on how to focus more on the individual cow to grow the industry.
His book will be presented on the 7th of June… Keep you posted!
Last Wednesday I was fortunate enough to receive the key to the “INSPIRATOR HOUSE”. A new location for inspiration hosted by Jake Blok.
After receiving they Key and driving to my next Interaction, I felt great Joy and welcome into a place where people are working hard on new valuable interactions for and between people! So tanx Jake Blok! Next week we start to make the light burn just a little brighter at then Inspirator HOUSE!
Maarten van der Berg en Dennis Luijer…. pointing in the right direction!
A while back I met a guy in a castle who was quite possibly the most loud and articulate person I have met in the last couple of years. This man, who by the way can quote complete “Shakespearean sonnet’s without one drop of lubricating spirits, has recently finished writing his book about ENGAGEMENT. The SHAPES or thinking frameworks in his book have been cultivated over a period of 15 years. Check it out here.
The book shares a clear outline for different ways you can ENGAGE and build enduring relationships with people. These “Shapes of Engagement” help you to consciously designing & stage experiences, make smart choices with well thought out connective principles and make you aware of interpersonal boundaries to truly engage with others. All seen from the eyes of a man who has reinvented his own purpose… moving from local church minister to international business consultant.
Reading this book inspired me to rename what I do for a living. It became very clear to me that the work i do is rooted in the intent to ENGAGE. The visuals I make need to facilitate dialogue or challenge the norm. By making past present and future VISIBLE you ignite a connected conversation. This means that by designing the way you ENGAGE through a VISUAL LANDSCAPE you empower all participants to look across boundaries, spot energy or even see missed opportunities. All because the ENGAGE through a shared visual story.
This shift in focus translates to me being an engineer of VISUAL engagement.
The great thing about (finally) articulating what you do is that once it is out in the open, you need to define what is good and what is bad about the VISUALS or no… the ENGAGEMENTS that I create. Redefining my focus leads to a better frame to judge my self by. Where before I was looking at the drawing or presentation I now look at what the effects are of all my visual efforts on the way that people engage others? Suddenly a drawing is not the end result anymore. My success can now only truly be measured by a system that can gauge the way people react to an engineered visual and how that visual engagement drives interaction and eventually decision!
So thank you Scott Gould… for introducing me to your Shapes and inspiring me to start saying : I am a Visual Engagement Engineer!
Ik ben nu al zo’n 3 jaar bezig met de gemeente Den Haag rondom 1 project. Een samenwerking tussen de beleidslaag van stedelijk ontwikkeling & de groene stad en het ingenieursbureau Den Haag (IBDH). Het gaat om het duingebied dat VOOR Den Haag ligt… onze voortuin…;). Eindelijk is er een NOTA waarin het via burger participatie tot stand gekomen plan als brief vanuit Wethouder Revis wordt geschreven aan de commissie Leefomgeving. Een lang traject met mooie resultaten door leuke en gepassioneerde mensen, die ECHT geven om dit gebied.
Blader er maar eens doorheen:
Op www.haagseduinen.nl is een interactieve kaart te zien waarin ik samen met Jannis Karalis (www.janniskaralis.com) en de mensen in dit project heb geprobeerd om een plek te creeren waarin je het gebied online al een beetje kan verkennen. Het doel is natuurlijk om je nieuwsgierig te maken en er naar toe te gaan. Samen met de mensen rrondom dit gebied gaan we proberen om deze online plek uit te bouwen.
Doe je mee? Stuur me dan even een mail van wat je wil toevoegen. Samen brengen we dit gebied beter in kaart, zodat we er nog meer van kunnen genieten… ook mensen buiten Den Haag…;).
Great blogpost of my new colleague in the KUNSTGROEP WASSENAAR Helene courier.
Source: Creating a story to reach the golden egg
“The one vision is realized by the many steps.”
I have been living with a vision for the better half of my life and I can say with confidence and humility that the many steps can only be made consciously when you have a story to guide them. I envy the ones who just live one day at the time and are not burdened by the itch of something they want to build or create over TIME.
My VISUAL path has lead me across many different story lines by both individuals as well as organizations. They all seem to want to move…but are all looking for that light to follow. That story you want to be a part of. That general direction that gives focus to the clear goals you need to be running towards. What I am seeing a lot, and have been uncovering as a running theme within the work I do for others, is the movement of Change. We try to walk the line that moves between a present point A and a pre determined area B, which we generally fashion to look very appealing. We love to SEE a road or sequence of steps that help realize the milestones of the inbetween. This sequence of planned steps between two points in time is how we have learned to tell and share stories. We start to tell the story by inviting your audience to a stage (your context) , describe the characters (or actors) and introduce a hero’s challenge. The quest is set.
You can move up and down that storyline and make your past, present and possible future VISIBLE for all to see. Now here lies a challenge.
In the land of storytelling we are exploring different ways to touch, move or inspire people. But alongside we are challenged by a multitude of tiny steps that are all part of a system. A structure that is getting more visible every day. We are living IN our own storylines… our Twitter and facebook feeds become a line that is influenced by so many different things, that it is almost impossible to be a good curator of your own STORY.
In a new economy focusing in on experience and transformation as the main value of trade, we see that the audience (or customer) is being taught that it is okay to want to have a Choice in where to start or even participate in a story. Pretty soon we will not be interested in lectures anymore… we want to see and experience the whole story at once…
This is where the good storytellers take a leap out in front of the rest. When you are or live IN a story, you will be able to start anywhere… no sequence, no numbers… just a story and infinite angles…
more to come